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electra mining 2016 by new media b2b

Aug 21, 2007 Businesstobusiness marketers spend a larger proportion of their budgets on new media than do businesstoconsumer marketers, according to an Association of National AdvertisersBtoBOnline study conducted by Guideline.. The ANA and BtoBOnline surveyed B2B, B2C and hybrid marketers in June 2007. More than three in 10 B2B marketers allocated 20 or more of their total media budgets to new media


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